I have literally been bouncing off the walls with excitement over the last week or so and I can finally share my news with you! But before I get to the actual news, some quick back story for those of you who might not know it...
When I left my job in advertising in NYC a few years ago and moved back to Austin, TX, I knew that I wanted to make some pretty major changes in my life. After spending nearly 20 years in the corporate world, I really wanted to create a life for myself where I could be creative and I had much more balance. I loved my job and my career, but I knew I needed to make some major changes. I really wasn't at all sure what I wanted to do, but I just knew that I needed to take the leap and just dive in head first.
I spent some time trying a bunch of different things on for size and fit and when I discovered fabric design, for the first time in a long time, I felt like I was in my groove. Once I set my mind to building a business around my designs, I set my sights on signing with one of the major fabric manufacturers and was lucky enough to start working with the wonderful team at Robert Kaufman. I also quickly realized that I really wanted to expand my licensing business to include not only having my designs on fabric, but on a whole range of different goods. Think home decor, gift products, baby accessories, party supplies, stationery. Oh. And melamine dishes... How badly do I want my designs to appear on melamine? :)
Over the last 2 years, I've been hard at work on expanding not only my range of fabric designs and my design portfolio, but I've been working on building relationships with manufacturers across different product categories. During that time, I also decided that I wanted to partner with a licensing agent who could represent my work and really help me take my designs to the next level in terms of exposure. But I knew finding an agent who I really clicked with and who really got my designs, could take some time. And lo and behold, that time has come. I'm beyond ecstatic to share that I was approached by Mosaic Licensing, who are now my licensing agents! Here's a snippet from our press release:
We are so delighted to be representing Laurie and her collections of over 600 designs,” said Val Adams, Principal of Mosaic Licensing, Inc. “They have a personality and appeal that truly puts her in a special category of graphic art and pattern. We see a tremendous future in licensing for Laurie’s designs on products from home accessories and home décor to gifts and stationery, baby goods, apparel and craft”.
The full release is available here:
http://lauriewisbrun.com/press-releases/2012/4/16/represented-by-mosaic-licensing.html
I can't tell you how much its meant to me to have all of you rooting me on and encouraging me as I've been trying different things and sharing my experiences over the last few years. Thank you so much for all of your support along the way.
Working with Mosaic, I'm so excited to see what else the future might hold.
xoxo
--laurie